Description
- The Standard of Purity
- Anticavity Fluoride Toothpaste
- Up To 3x More Plaque Removal
- Fights Bad Breath
- While Gently Whitening Teeth
- Gently Whitens Teeth
- Deep Cleans Teeth & Gums
- Neutralizes Acids
- Cavity Protection
- Noticeably Brighter, Whiter Smile†
- Cool, Winter Mint Flavor
- Long-Lasting Fresh Breath
- Helps Remove Plaque Bacteria & Stains
At Arm & Hammer, we like to be different.
Naturally powered by baking soda, our toothpaste goes beyond cleaning, giving you stronger, healthier teeth and gums. And unlike regular toothpaste, our pure baking soda formulas penetrate deeper throughout your mouth, removing up to 3X more plaque in hard-to-reach places.* Best of all, we do this gently, and are less abrasive than other toothpastes.**
Use: Aids in the prevention of dental decay.
*In hard-to-reach areas compared to a leading toothpaste
**Data on file
†After four weeks of twice daily brushing
Expiration Date
06/01/2026 00:00:00UPC
033200186236Ingredients
| Active ingredient | Purpose |
| Sodium fluoride 0.24% (0.17% w/v fluoride ion) | Anticavity |
| Inactive ingredients | |
| Water, sodium bicarbonate (baking soda), sorbitol, hydrated silica, glycerin, tetrasodium pyrophosphate, flavor, sodium saccharin, cellulose gum, sodium lauryl sarcosinate, sodium lauryl sulfate, titanium dioxide. |
Suggested Use
- Do not swallow.
- Rinse away toothpaste residue thoroughly after brushing.
- Supervise children as necessary until capable of using without supervision.
Adults and children 2 years and older: Brush teeth thoroughly after meals or at least twice a day, or use as directed by a dentist or physician.
Children under 6 years: Instruct in good brushing and rinsing habits (to minimize swallowing).
Children under 2 years: Ask a dentist or physician.
Warnings
Do not use if irritation occurs and persists.
Keep out of reach of children under 6 years of age.
If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.