Description

• Vegan Friendly
• Cruelty-Free
• Neutralise Orange Tones & Brassiness
• With Toning Blue Pigment & Pro Vitamin B5

Take control of your blonde and cool down your colour. Create icy, silver-grey and platinum shades with the Ice White Toning Shampoo. Containing intense blue pigment to neutralize orange and brassy tones, brighten your blonde and achieve a cool, silver-grey shade. With Pro-Vitamin B5 this tone correcting cleanser helps care for and nourish bleached to natural blondes. 

Why You'll Love It: It leaves hair feeling healthy and nourished while maintaining your blonde tones. 

The Result: Hair feels clean and soft, and blonde looks bright, bright, bright. 

Expiration Date

UPC

Ingredients

Water, sodium laureth sulfate, cocamidopropyl betaine, sodium chloride, disodium laureth sulfosuccinate, peg-4 rapeseedamide, laureth-4, moringa oleifera (horseradish tree) seed extract, chamomilla recutita (matricaria) flower extract, panthenol, hydroxypropyl guar hydroxypropyltrimonium chloride, glycerin, polysilicone-19, polyquaternium-39, acid/acrylamidomethyl propane sulfonic acid copolymer, dipropylene parfum (fragrance), acrylic glycol, citric acid, sodium hydroxide, sodium sulfate, disodium phosphate, octadecyl di-t-butyl-4-hydroxyhydrocinnamate, sodium benzoate, phenoxyethanol, potassium sorbate, benzyl salicylate, alpha-isomethyl ionone, acid violet 43 (ext. violet 2).

Suggested Use

Massage evenly on wet hair. Leave on for 1-5 minutes depending on desired toning results. 

Stylist Tip: Apply to damp hair instead of wet hair for a more intense hit of blue pigment. 

Warnings

Avoid contact with eyes. Should this occur rinse immediately with clean water. Due to the deep colour of this product it may stain clothing and surfaces.